Archives: SEO

How to change your favicon in WordPress: a step-by-step guide

Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast and the Lead Marketing & Communication for WordPress.org. He’s a digital marketer, developer and an Open Source fanatic. Have you seen that icon in the search results in front of your website’s URL? It’s visible for most people in mobile • Read More »


Holistic SEO: Improve every aspect of your website

Willemien Hallebeek Willemien is Content Team Lead at Yoast. She loves to create and organize content in such a way that it helps people understand SEO. At Yoast, we try to combat the notion that SEO is just a trick. While tricks might get you ranked quickly, they usually don’t work in the long run, • Read More »


What is user testing and why should you use it?

Meike Hendriks Meike Hendriks is a digital marketer at the Yoast SEO team. She works on SEO, SEA, and CRO to continuously improve Yoast.com. Watching your (potential) clients use your website or use your products can give you plenty of new insights. Seeing how they navigate, search or click your site can give you information • Read More »



Social Previews in Yoast SEO Premium

Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast and the Lead Marketing & Communication for WordPress.org. He’s a digital marketer, developer and an Open Source fanatic. Social previews in Yoast SEO visualize what your post will look like when shared on Facebook or Twitter. You can see right • Read More »


Celebrating the WordPress community: the Yoast Care fund

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. WordPress is wonderful! It is a wonderful CMS and with it comes a wonderful community. At Yoast, we’re definitely WordPress fanboys and fangirls. We’re fans of the • Read More »