What is a redirect?

Every page on the web has an address, a URL, which stands for ‘Uniform Resource Locator’. Sometimes, content moves from one URL to another URL. That’s when a redirect is needed. A redirect automatically makes a browser go from one URL to another URL. A redirect can point to any other URL: it doesn’t need • Read More »


Holiday season SEO: start preparing NOW!

It’s only barely getting colder outside, and here we are telling you to think about the snowy days of Christmas. If you have an online shop, please start thinking about the Christmas holiday season already! Because it’s never early enough to start planning for the most wonderful time of the year. Here, you’ll find out • Read More »


The 6 most common SEO mistakes and how to avoid them

Not sure why you’re not ranking #1 for your focus keywords in Google? You might just be making one of the mistakes a lot of site owners make. Here at Yoast we’ve seen and reviewed a great deal of websites. Many sites, from the small local businesses to the big corporate ones, are making similar • Read More »


Ask Yoast: Can I repost my guest-authored content?

Writing content for another site as guest author or blogger can have many benefits. It could help you get more exposure, especially if you’re writing for a site that’s a lot bigger than yours. Working with other sites also gives you the opportunity to build potentially worthwhile (business) relationships and broaden your network. You might • Read More »


Start contributing to open source: Pro tips from Felix

Two weeks ago, Joost shared his vision on open source. Today, we introduce yet another WordPress fanatic: Felix Arntz. As a freelancer Felix works part-time for Yoast. Half of that time he’s working on and consulting with the SEO plugin, and the other half Yoast sponsors him to contribute to WordPress core, mainly focusing on • Read More »