Local business listings with Schema.org structured data
by Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. One …
Author: Donna French
SEO Basics: What is keyword research?
Willemien Hallebeek Willemien is the Manager Content of yoast.com. She loves creating user-friendly content and making it easy to find for people and search engines. …
What a Unique Selling Proposition Really Means & Why Your Business MUST Have One
If you’re interested in business and marketing, at some point you’ll learn about the need to have a unique selling proposition. The Entrepreneur.com encyclopedia defines …
How to Merge Instagram Accounts
Managing one social media account is a lot of work. In many cases, managing two or more (when you don’t need both) can be a …
Got a great WordPress project? Apply for our Diversity fund
Marieke van de Rakt Marieke van de Rakt is the CEO of Yoast. Her main focus is on growing the company. She is really passionate …
How to Use Data as a Service (DaaS) Tools in Your Marketing Analysis
Data as a service (DaaS) is becoming increasingly popular. New advancements in cloud computing technology have made remote, cloud-based data storage and management easier to …