Mastering Google Trends to improve your SEO
by Staying on top of things and beating your competitors means staying on top of trends and consumer behavior. Over the years, Google quietly developed a …
Author: Donna French
Social media ads vs. organic strategy: which is better for SEO?
Even if you’re a new or experienced business owner, you can’t ignore the impact of social media on your business. It’s great for marketing, brand …
Google ruled a monopoly; search industry braces for change
In a landmark ruling, a federal judge has declared Google a monopoly, citing the tech giant’s anticompetitive practices in maintaining its dominant position in the …
New feature: Introducing Yoast AI Optimize
Today we’re welcoming Yoast AI Optimize to our family of AI features. The AI features are designed to make SEO tasks easier than ever by …
Accessibility trends in 2024
Accessibility is still as important as ever in 2024. Not just because it makes your website accessible to everyone, ensuring you’ll be able to reach …
Elevating author and publisher entities in SEO
The SEO community has been buzzing following the release of internal Google documents, revealing more details about how author and publisher entities influence search rankings. …