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Category: Marketing

How to Claim Knowledge Panels in Google For More Organic Visibility
Entrepreneurship / Marketing / SEO

How to Claim Knowledge Panels in Google For More Organic Visibility

Donna Frenchby Donna FrenchMay 20, 2021

If something is written about your brand online, you want to know about it, right? That’s even more true if it’s an authoritative source speaking …

How to Create the Most Effective Facebook Business Page
Entrepreneurship / Marketing / Social Media

How to Create the Most Effective Facebook Business Page

Donna Frenchby Donna FrenchMay 20, 2021

With 1.82 billion daily active users, Facebook is one of the most powerful social media outlets in the world.  Seventeen percent of Facebook users say …

How to Recover From Any Google Penalty
Entrepreneurship / Marketing / SEO

How to Recover From Any Google Penalty

Donna Frenchby Donna FrenchMay 19, 2021

SEO is a complex game full of surprises. Even with best intentions, it’s possible to invest in your SEO only to have your site penalized …

How to Use Lucrative Keywords in Question Form to Answer Users’ Queries
Entrepreneurship / Marketing / SEO

How to Use Lucrative Keywords in Question Form to Answer Users’ Queries

Donna Frenchby Donna FrenchMay 19, 2021

Want a slice of organic traffic pie without waiting two years for a piece of content to rank? You need to answer users’ queries. Eight …

When to Target Low Search Volume Keywords
Entrepreneurship / Marketing / SEO

When to Target Low Search Volume Keywords

Donna Frenchby Donna FrenchMay 18, 2021

Going after the “low-hanging fruit” is common advice in the SEO world. Ranking for those terms will help you rank for bigger terms down the …

How to Decide on a Business Name: Tools, Tips, and Strategies
Entrepreneurship / Marketing

How to Decide on a Business Name: Tools, Tips, and Strategies

Donna Frenchby Donna FrenchMay 17, 2021

There are dozens of considerations entrepreneurs have to keep in mind when launching a new company, from the logo to the product to the packaging. …

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