On-page video SEO: how to optimize your video pages
by Phil Nottingham Phil Nottingham is a marketing strategist who specialises in video SEO and brand strategy and search engine optimization. When publishing a new video …
How to Choose Which Top Level Domain to Use
Buying a domain name is exciting. It means you’re taking the first steps to establish yourself and create a professional website. But, it can also …
How to find your niche in 4 easy steps
Willemien Hallebeek Willemien is the Manager Content of yoast.com. She loves creating user-friendly content and making it easy to find for people and search engines. …
How to Claim Knowledge Panels in Google For More Organic Visibility
If something is written about your brand online, you want to know about it, right? That’s even more true if it’s an authoritative source speaking …
How to Create the Most Effective Facebook Business Page
With 1.82 billion daily active users, Facebook is one of the most powerful social media outlets in the world. Seventeen percent of Facebook users say …
Google’s MUM understands what you need: 1000x more powerful than BERT
Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Natural …