Author: Donna French

So you want to write more inclusively? Great! That means more people will feel welcome when they read your content, and you won’t accidentally exclude …

There are two types of search: the regular organic search results and the local ones. Whenever you search for something that might have a local …

Google Search Console is the best data source for tracking the traffic you are getting to video content on your website from Google search, as …

Last year, we launched the inclusive language analysis to help you open up your content to a broader audience. It’s been well-received, with thousands of …

Do you have two pages on your site that are practically identical yet necessary in order for your site to work? And do you need …

Search has come a long way since its early beginnings. Altavista and AskJeeves are long gone, and most of us can’t imagine a world without …