UX copywriting: 5 writing tips to improve user experience
by At Yoast, we often advise that you should write for your users and not yourself. Why? Because they’re the ones who visit your site and …
Category: SEO
Examples of E-commerce SEO Done Right (and Mistakes To Avoid)
We all know the foundation of e-commerce SEO is keyword research. Over half of shoppers surveyed in a global retail study say they use Google …
What the New Google Search Essentials Tells Us About SEO
Are you familiar with Google’s Webmaster Guidelines? It has been around for years (until now), and it broke the dos and don’ts of SEO. But …
What is UX (and why bother)?
You might have heard us say it before: the UX of your site is essential for SEO. But what is UX? And why is it …
Yoast SEO 19.8: Schema improvements and enhancements
Today, we’re releasing Yoast SEO 19.8 into the world. In this release, we’re focusing on general improvements and fixing several bugs. One of the main …
SEO Is Never Truly Done, Here are 7 Reasons Why
You’ve established your initial web presence and have an SEO strategy in place. There’s some steady traffic, and you’re even picking up some leads. Your …