How to Claim Knowledge Panels in Google For More Organic Visibility
If something is written about your brand online, you want to know about it, right? That’s even more true if it’s an authoritative source speaking …
Category: SEO
Google’s MUM understands what you need: 1000x more powerful than BERT
Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Natural …
How to Recover From Any Google Penalty
SEO is a complex game full of surprises. Even with best intentions, it’s possible to invest in your SEO only to have your site penalized …
How to Use Lucrative Keywords in Question Form to Answer Users’ Queries
Want a slice of organic traffic pie without waiting two years for a piece of content to rank? You need to answer users’ queries. Eight …
When to Target Low Search Volume Keywords
Going after the “low-hanging fruit” is common advice in the SEO world. Ranking for those terms will help you rank for bigger terms down the …
Yoast SEO 16.3: Schema structured data improvements
Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Making …