SEO news in March 2021: A rise in Google’s zero-click searches
Camille Cunningham Camille is content manager at Yoast. She writes and optimizes blog posts and enjoys creating content that helps people master SEO. There was …
What is Out-of-Home Advertising?
In our digital world, it might feel like all marketing is done online. But, that would mean ignoring an incredibly effective strategy—out-of-home advertising. Out-of-home advertising …
10 Advanced Twitter Tips To Help Your Twitter Account Grow Fast
While Twitter was once exclusively a thought-sharing platform, the channel has evolved, becoming a source of limitless audience reach for the savvy marketer. With 166 …
What is on-page SEO?
Every SEO strategy is focused on ranking as high as possible in the search engines. To do this, we all try to design and develop a …
SEO Copywriting: How to Write Content For People and Optimize For Google
One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. …
Google’s algorithm is amazingly smart and incredibly dumb at the same time
Marieke van de Rakt Marieke van de Rakt is the CEO of Yoast. Her main focus is on growing the company. She is really passionate …