Google Search On 2020 event: AI improvements for search
by Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Search …
Why Are Keywords So Important for Your Website?
You may have heard keywords are an essential part of any SEO strategy: they are. Without the right keywords on your site, people won’t find …
How Pinterest Story Pins Can Improve Your Marketing
Instagram, Facebook, and Snapchat tend to dominate the social media marketing discussion. Pinterest, it seems, is tired of being underestimated. They’ve recently launched a new …
How Does Latent Semantic Indexing Affect SEO
In SEO, you’ll hear plenty about keywords and how they affect your content rankings. But you don’t hear so much about Latent Semantic Indexing (LSI) …
How to Use Hashtags on YouTube
Hashtags for YouTube have evolved over the past several years. It’s now easier for content creators to classify their videos and make them more discoverable, …
Yoast and SEMrush working together
Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast. He’s a digital marketer, developer and an Open Source fanatic. …