Ask Yoast: Google Ads and organic rankings
by It’s a phenomenon that’s probably a bit surprising when you first hear about it: when paying for Google Ads (previously known as Google AdWords), you …
How I Boosted My Rankings Without Creating Content or Building Links
I know what you are thinking, this isn’t impossible. Because the more content you have and the more links you have, the higher your rankings …
Ask Yoast: Can Google deal with Lazy Load?
We’ve said it time and again: site speed is a crucial aspect of your SEO. That’s why we often write about site speed tools, speed …
What is a slug and how to optimize it?
In SEO, we often talk about creating the right slug for a page. But what is this really? And why should you optimize it? In …
How to Drive More Traffic to Your Website with These 11 Types of Blog Posts
Those of you who know me know how much I promote blogging. I’ve been doing it for years, and I use blogging as a tool …
13 Ways to Improve Your Engagement Rates on Your Instagram Posts
Social media marketing has become a necessity for brand survival in today’s day and age. But simply creating profiles on these platforms and hoping the …