Author: Donna French

We’re excited to announce the beta release of Yoast AI Brand Insights, available as part of the Yoast SEO AI+ package. This new tool helps …

Table of contents Content summarization isn’t a new idea. It goes back to the 1950s when Hans Peter Luhn at IBM introduced one of the …

We know that most readers skim. We also know that search engines prefer clear and easy-to-understand content. Luckily, a good summary can help with both. …

Thanks to AI-generated answers, CTRs are failing fast, and even page-one rankings no longer guarantee clicks. Google’s top organic results saw a 32% CTR drop …

Table of contents For years, backlinks have been the gold standard for building authority, driving link juice, and climbing up the SERPs. But with the …

We’ve all asked a chatbot about a company’s services and seen it respond inaccurately, right? These errors aren’t just annoying; they can seriously hurt a …