How to add video content to Shopify
by Video can be an incredibly effective way of promoting products and services throughout a website. Especially on pages such as the homepage, product pages, and …
Category: SEO
What Is Find Places Through Reviews?
If you’re a local business that wants nearby customers to find you, then you know local SEO and Google Business Profile is where it’s at. …
SEO vs PPC: Pros, Cons, & Everything In Between
“Which is better, SEO vs PPC?” If there’s one question I get asked more than any other, this is it. Everyone wants to know who …
5 Rules for Your Sub-Brand Keyword Strategy
If you’ve tried Coca-Cola, you’ve probably had a Diet Coke. If you use Google as your preferred search engine, chances are you have a Gmail …
Common UX Accessibility Mistakes Found on Websites
Tim Berners-Lee, the inventor of the World Wide Web, says the web is for everyone. Unfortunately, that isn’t always the case. Poor design decisions can …
How Providing Video Transcripts Boosts Your SEO
Chances are, you already know the SEO basics. Researching keywords, optimizing your website, measuring the results, and tweaking your strategy are the fundamentals everyone should …